Tell us about your audience, campaign goals and timelines. We’ll come back with a proposal for content syndication, webinar promotion or a custom B2B lead generation program.
B2B technology lead generation
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Put your e-books, whitepapers, research and webinars in front of IT decision-makers — and receive qualified, consent-based leads your sales team can act on.
For technology companies
Reach technology buyers with content they actually want
The4thStack promotes your e-books, whitepapers, research and webinars to IT professionals who opt in to receive them — delivering consent-based B2B technology leads for your sales team.
- Consent-based leads: every contact agreed to hear from you, by name
- Business emails, job level and company size captured on every lead
- Transparent reporting and CSV delivery for your CRM
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Content syndication
Promote whitepapers, e-books and research reports to opted-in IT professionals and receive leads with explicit consent.
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Webinar promotion
Fill your live and on-demand webinars with registrants who match your target accounts and roles.
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Targeted demand generation
Programs filtered by job level, company size, industry and technology topic for better lead quality.
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Newsletter & sponsored content
Clearly labelled sponsorships in our newsletter and on The4thStack, alongside independent editorial.
Simple, transparent, measurable
How a lead program works
Brief
Share your asset, target roles, company sizes, industries, regions and lead goal.
Launch
We publish a branded landing page in the resource library and promote it to relevant readers and subscribers.
Capture
Readers request your resource with a business email and consent to hear from you, by name.
Deliver
You receive consented leads as CSV or via webhook to your CRM, with source and campaign data.
Audience
Technology buyers across the enterprise stack
Our readers are CIOs, CISOs, IT directors, architects, engineers and the business leaders who fund technology. Programs can target the topics below.
Privacy-first lead generation
- Named consent. Leads are only shared when the person ticks a box naming your company.
- Consent records. Every lead includes the exact consent wording, timestamp and source page.
- Business contacts. Personal webmail addresses are filtered out at the form.
- Rights honoured. Access, deletion and opt-out requests are handled through documented workflows.
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